Website Internationalization Guide
by cindy on September 11, 2008

Last updated 30 August 2008
This is part of the Get International Clients Business Guide 2 - Plan Your International Sales Road Map. A direct link is at the end of this guide.
Internationalizing your website is the first step in opening your online business for international business development.
Website internationalization takes your current website, the one you have for your domestic market, and adds small touches to make it appealing to international visitors as well as your domestic visitors.
There are two main reasons to internationalize your website:
- Your website may be pushing foreign visitors away
- Successful international business development leads to localized websites, and localized websites are much easier to create if you have an internationalized website
An internationalized website communicates well with all of your audiences: domestic and international.
The 7 Steps To Internationalize Your Website
Here are the 7 steps to internationalize your website:
More On Website Internationalization
Here are some other articles on website internationalization:
Next Step After Website Internationalization - Website Localization → NEW!
After website internationalization, the next logical step is what is referred to as Website Localization. Website localization usually refers to a website with a country specific URL and is targeted to one country. This is a big step. There are two other options for businesses not yet ready to take this step. You can read about these other two options here:
Website Localization
Do you already have some specific market information from at least one foreign country? Read more about Website Localization.
Foreign Search Engine Submissions
Read more on why you should submit your website to foreign search engines and how to go about doing it yourself.
Don’t Miss The Whole Story
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This is part of the Get International Clients Business Guide 2
Plan Your International Sales Road Map
Be sure to check out the other elements you need to plan your international sales strategy |
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